Coke commercial I shot recently. We had to mount the camera on a rig that is custom made to attach to the bottom of the bottle.
As the various talent had to handle and manipulate the bottle (while wake-boarding, para-motoring, etc.), we had to use a camera that was light enough, has an underwater housing and still shoots decent HD.
We initially considered using a Canon 7D but due to the weight factor, that idea was scrapped. I suggested we use the Olympus Pen E-PL1 due to its small form-factor and decent image quality, and after some testing, we decided that it produced good enough results.
Shot on Olympus E-PL1
Director: Farouk Aljoffrey
Cinematographer: Eric Oh
Production Co.: Planet FIlms
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